Select accounts only (YMMV). Matches the Black Friday price… Amazon has the Amazon Fire TV Stick 4K Streaming Media Player with Alexa Voice Remote (3rd Generation 2018 model) for $49.99 – $25 off with coupon code 4KFIRETV in cart = $24.99 with free shipping on $25+ or with Prime.
The latest Fire TV Stick has 4K, Dolby Atmos, Dolby Vision and HDR 10+ support plus a remote with programmable buttons for TV, sound bar and receiver.